10 Tips for Licensing Intellectual Property | Inc.com
December 31, 2011 Leave a Comment
How can you make sure you’re getting your innovations into new places while still getting a good deal for all your hard work? Follow tips from the pros.
December 31, 2011 Leave a Comment
How can you make sure you’re getting your innovations into new places while still getting a good deal for all your hard work? Follow tips from the pros.
December 31, 2011 Leave a Comment
Procuring a license is a great way to power up your business, says Antonio Sarabia II, an attorney specializing in intellectual property and contracts. To know if you’re ready, evaluate your company’s financial strength prelicense. If you’re barely making it, it’s probably not a good time to become a licensee–it’s not a balm for a bad bottom line, notes Sarabia. It can, however, help take a strong startup to another level.
Licensing works for almost any kind of manufacturing business where brand recognition is important-apparel, housewares, accessories and so on, notes Sarabia. Even service businesses, like hair salons or lube and tuneup stations, can benefit from advertising an established brand name on the door. The key is to make sure the product you want to license makes sense within your industry and experience. “You need to build on your strengths,” notes Sarabia.
If you’re dreaming of licensing a huge name, remember that large companies sometimes have long-term licensing agreements (15 to 20 years) with other companies. In that case, consider the licensing opportunities with new and upcoming brands that are growing in prominence. A licensing agent–someone who knows which companies are looking for licensees–is a good source of information, says Sarabia. Two other sources to check out are the International Licensing Industry Merchandisers’ Association website, which has listings of licensing agents and a wealth of general licensing info, and License! magazine, which provides a marketplace of properties available for licensing at http://tracker.licensemag.com.
When finally negotiating the agreement, get help from a lawyer to ensure it’s fair to both parties. Pay special attention to the minimum sales and royalty payments required by the licensor, says Sarabia, and make sure you can realistically make those payments. A licensor can cancel the contract immediately if you’re not meeting the terms. It’s more difficult for a licensee to get out of an agreement if things go awry, so make sure to examine the fine print before you sign.
According to Sarabia, licensing success is definitely possible if you get the right product hooked up with the right brand: “If you think about the brands that make you successful [and] will fit with your company, [that] great brand . . . pulls your business right along with it.”
December 31, 2011 Leave a Comment
ig companies like IBM and Microsoft spend billions of dollars every year to research and develop new technologies, most of which they will never commercialize. But that doesn’t mean you can’t. Large corporations are increasingly willing to license their patents, trademarks and other intellectual property to small companies that can profitably bring them to market.
September 30, 2011 Leave a Comment
From: Edison Nation [mailto:no-reply
Sent: Friday, September 30, 2011 9:37 AM
To: Rand
Subject: New Search! $1 Million Dollar SkyMall Challenge
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September 7, 2011 Leave a Comment
August 25, 2011 Leave a Comment
http://www.thefreelibrary.com/A+licence+to+print+money%3F+As+the+market+for+celebrity-chef-branded…-a0181072226
March 22, 2011 Leave a Comment
GT Briefing January 2011: Looking Ahead — The Best of 2011 Trends.
January 2011: Typing Trends for 2011 into Google on January 1st 2011 gave us around 46 million results, so there is obviously no lack of people with opinions on what is in store for the year ahead. The problem is there is so much out there that it is tough to sort the noise from the merely interesting to the extremely important. So we thought we would give you a brief overview of where you can find some of the more interesting and important trend forecasts and predictions for 2011. As always, bear in mind that in a world as uncertain as ours such forecasts are not meant to be accurate. Treat them as directional and informed opinions on potential opportunities and challenges that can offer new perspectives to supplement your own thinking on what might be possible, feasible and desirable. Don’t forget to look at top trends outside your own industry or market space – these may well cross over sooner than you think! We will pick up on many of these trends in our next GT briefings along with examples of how they are being – or could be – translated into action.
March 4, 2011 Leave a Comment
About The Licenses – Creative Commons.
The Creative Commons copyright licenses and tools forge a balance inside the traditional “all rights reserved” setting that copyright law creates. Our tools give everyone from individual creators to large companies and institutions a simple, standardized way to grant copyright permissions to their creative work. The combination of our tools and our users is a vast and growing digital commons, a pool of content that can be copied, distributed, edited, remixed, and built upon, all within the boundaries of copyright law.