About
With experience from licensing billion dollar theatrical and television entertainment brands (properties), Licensing Consulting Group offers licensing and sponsorship sales and consulting services. LCG helps all types of entertainment and consumer product brands reach their fullest potential through the development of high-quality, compelling licensed products and targeted sponsorship programs. If you are a brand owner, entertainment company, celebrity, manufacturer or retailer exploring licensing or sponsorships for the first time or already have a licensing program you are looking to optimize, LCG can assist you in leveraging your revenue opportunities.
Brand/Property Representation
LCG develops and manages strategic licensing programs on behalf of brand owners, including consumer brands, entertainment properties and celebrities.
Licensing Consulting
Before pursuing licensing for your properties, we can perform a study and give professional advice. If you are already in a licensing program we conduct licensing program assessments to see if we can help to optimize performance or broaden the scope.
Property Acquisitions
Retailers and manufacturers can reach new consumers and broaden their reach through strategic acquisitions of licenses. This is an effective way to develop competitive advantage and introduce new items to their product line.